Rolls-Royce’s open-leading convertible, the Dawn, has finally been discontinued after seven years on the global market. The manufacturer had already ceased accepting orders for the vehicle in 2022 and halted shipments in select markets. The Dawn turned out to be a profitable product for the brand and is the best-selling drophead convertible in the company’s history. Rolls Royce stated in a press release that it will “take its unique place in the pantheon of great Rolls-Royce automobiles.”

The Wraith became Rolls Royce’s most capable drophead convertible in history.

Torsten Müller-Otvos, Chief Executive Officer of Rolls-Royce Motor Cars, stated, “In reviving the Dawn nameplate, Rolls-Royce reinvigorated a lot more than a motor vehicle. Like the glamorous convertible from which it drew inspiration, the present-day Dawn appears to symbolise a contemporary expression of ‘la dolce vita,’ a way of life that embraces the elegance and richness of life. Dawn exemplifies the delight of a prosperous business, the excitement of travel, and the tranquilly of introspection. Certainly, this automobile is a testament to the contemporary art of living, recalling the spirit of ‘la dolce vita’ in every dimension. As the Dawn era draws to a close, we can reflect on an extraordinary chapter in the brand’s history. This beautiful automobile embodies contemporary luxury while honouring the brand’s fundamental principles and history.”

The exterior and interior of the Dawn were painted using a variety of contemporary colour techniques.

As part of the company’s efforts to attract a younger audience, The Dawn was introduced in 2016. The exterior and interior were initially rendered in a variety of vibrant, contemporary colour schemes. The designers used the Wraith as a starting point for the automobile, drawing inspiration from the Silver Dawn drophead coupe, of which only 28 were produced by the manufacturer between 1950 and 1954. Rolls-Royce stated that it constructed the vehicle to be a full 4-seater, unlike other roadsters, because it refused to compromise on rear space.

The Dawn Black Badge added 30 horsepower and increased torque figures to 840 Nm.

Rolls-Royce launched the Dawn with a 6.6-liter, 563 horsepower twin-turbo V12 engine after months of testing to ensure it met the brand’s standards. A further portion of testing included driving a model with the top open for hundreds of hours while a network of sensors and cameras monitored its response to the moving air. Rolls-Royce subsequently released the Black Badge variant of the Dawn with an all-new exhaust system that added 30 horsepower and increased torque to 840 Nm.

The Spectre is the first fully-electric vehicle produced by the brand.

The Spectre, Rolls Royce’s most recent automobile, is the company’s first fully electric vehicle. Long-term, the brand may also introduce a convertible version of the vehicle, although this is not confirmed. Later this year, Rolls Royce will begin delivering the Spectre, which will be the only two-door vehicle in the brand’s lineup.